Hi. This is Fabiana. Fabs! Award-winning senior creative/creative lead. Strong strategic thinking and craft skills. Passionate about solving business problems with big ideas. Media agnostic. Obsessed with simplicity. And Marmite. Worked at AMVBBDO, Saatchis, Havas, MullenLowe, McCann, DigitasLbi to name but a few. For brands like HSBC, SmartEnergy, Mars, Volvo, Google, BMW, Nestlé and Kellogg’s. Bagged a few awards along the way. 

I'm also the President of SheSays London, D&AD Judge and stand-up comedian. 

Say hello! 07711406238 - fabianafloret@hotmail.com - Linkedin: Fabiana (Fabs) - @fabianaxavier

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Mark Hunter, ECD The Community: "A Brazilian fountain of interesting thoughts and possibilities. Fabiana is a very modern thinker and a very lateral thinker - both good things. As a person i thought she was pretty unique. Thoughtful, funny, left field, confident and very committed."

If I'm not helping brands connect with people or female creatives progress in their careers, I'd probable be telling jokes on stage.


This year I was a judge at D&AD (art direction). It's was a privilege to take part and be inspired by the best work in the world.

Say hello! 07711406238 - fabianafloret@hotmail.com - Linkedin: Fabiana (Fabs) - @fabianaxavier