MIY Yacht:
Own the Lifestyle, Share the Cost
From zero to hero, we embarked on an extraordinary journey with MIY Yacht Co-Ownership, a luxury travel startup revolutionizing the world of yacht co-ownership. Collaborating directly with the founders, we crafted a brand that exudes sophistication and exclusivity. Every aspect, from the elegant logo to the powerful brand line "Own the Lifestyle, Share the Cost", was meticulously designed to resonate with our target audience. As true brand architects, we didn't stop there. We developed comprehensive marketing strategies and brought them to life through captivating creative assets across all the touchpoints. With our expertise and passion, we transformed MIY Yacht Co-Ownership from a concept into a thriving success story.
Building a Brand from Scratch to Success
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Building a Brand from Scratch to Success •
Branding and Design
We handled the end-to-end process of creating the MIY Yacht brand, including strategy, conceptualization, design, and implementation of their branding, website, and app.
Advertising and Comms
We generated innovative ideas and executed comprehensive advertising and communications campaigns, covering both strategic activities and tactical initiatives.
Social Media and Influencer Marketing
We crafted effective social media strategies and produced engaging content across multiple channels. Additionally, we fostered partnerships with influential figures to amplify brand reach and collaborated on content creation.
Email Marketing
Our team devised strategic plans and implemented CRM and email marketing campaigns to effectively engage and communicate with customers.
SEO
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BLOG
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YouTube
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SEO • BLOG • YouTube •
Own the lifestyle, share the cost
Printed Collaterals
From sales brochures to show banners, we took charge of developing all printed materials, ensuring consistency and high-quality design.
Rightboat Partnership
We facilitated content development for partnerships, including the collaboration with Rightboat.
Search ads
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Search ads •
